EOS

Evolution of Smooth (more commonly known as EOS) is a privately owned beauty and skincare company based in New York City. EOS was founded in 2006 by Jonathan Teller, Sanjiv Mehra, and Craig Dubitsky. The company makes a variety of body care products such as lip balm, lotion, and shaving cream. Its products are known for using natural and organic ingredients, as well as for their colorful, minimalist packaging and design targeted toward women. EOS settled five proposed class action lawsuits. The final terms of the proposed EOS class action settlement were not disclosed, however, the company said it would include a warning on the lip balm packaging and the product website.