Clif Bar

Clif Bar & Company is an American company that produces organic foods and drinks. The company's flagship product, CLIF Bar, was created by Gary Erickson and Lisa Thomas. The company is based in Emeryville, California, and is privately held. In April 2013, Kevin Cleary was named CEO of the company, Rich Boragno was named CFO, and co-owners Erickson and Kit Crawford became co-chief visionary officers. In 2018, Cleary departed the company, and Erickson and Crawford became co-CEOs, positions they held previously. Committed to making the world "a better place to live, work, and eat," Clif Bar Inc. sponsors hundreds of charities and charitable events annually. The founder, Gary Erickson also makes it a priority to help his employees maintain balance in all aspects of their lives, providing them with such perks as indoor climbing walls, a complete workout facility, personal trainers, camping and skiing trips, and volunteer opportunities on company time.